College of Business Administration
The WCM College of Business Administration is the flagship of the college for its PACUCOA Level II accreditation.
The program is divided into three majors (tracks).
The Financial Management track is defined as dealing with and analyzing money and investments for a person or a business to help make business decisions. This track trains the students to be concerned with profitability, expenses, cash and credit, so that the “organization may have the means to carry out its objective as satisfactorily as possible”. For the detailed curriculum of this track, please click the link below:
Human resource management track is primarily concerned with the management of people within organizations, focusing on policies and systems. It teaches the students the strategic approach to the effective management of people in a company or organization such that they help their business gain a competitive advantage. For the detailed curriculum of this track, please click the link below:
Marketing management is the organizational discipline which focuses on the practical application of marketing orientation, techniques and methods inside enterprises and organizations and on the management of a firm’s marketing resources and activities.
For the detailed curriculum of this track, please click the link below:
CERTIFICATION PROGRAM WITH
These are the certification programs offered by WCM to Business Administration graduates with the help of JA Philippines.
Junior Achievement (JA) was introduced in the Philippines in 1967 and the Junior Achievement of the Philippines, Inc. (JA Philippines, Inc.) was formally organized in 1969.
This non-stock, non-profit organization, which serves as administrator of the Junior Achievement program in the country, enjoys the support of the country’s top multinational companies, both local and foreign. To date, JA has engaged more or less 50,000 students from Metro Manila schools in the art of running mini-companies.
The RBP Certification Examination is open to all graduating Business students of different colleges and universities. Entry-level business professionals and graduating business students who wish to specialize in Business Management may also take the exam.
Benefits of the RBP Certification Program
- It puts a title to your name, “Registered Business Professional.” The title gives you an edge when applying in companies.
- Passing the examination demonstrates your competency level in marketing to your prospective employers and also gives you an insight of your own skill levels.
- Taking the RBP also builds your confidence as the examination allows you to know what your skill sets are and what areas you should improve more.
The program also benefits the school. Aside from legitimizing students as business professionals, the RBP Certification Program assesses the educational institution’s current curriculum and teaching methods.
The RMP Certification Program is a certification examination developed by top industry practitioners and reputable academic partners, Pearson Higher Education and Mc-Graw Hills Education. It measures marketing students’ knowledge, analytical skills, creativity and problem solving ability through a theoretical exam and case analysis.
The examination covers six subject areas: Marketing Management; Sales and Sales Management; Services Marketing; Advertising: Integrated Marketing Communication; Brand Management; and E-Marketing.
Benefits of the RMP Certification Program
There are huge benefits to getting an RMP Certification. First, it puts a title to your name, “Registered Marketing Professional.” The title gives you an edge when applying in companies. Second, the examination and passing it demonstrates your competency level in marketing to your prospective employers and also gives you insights into your own skill levels. Third, taking the RMP also builds your confidence as the examination allows you to know what your skill sets are and on what areas you should be improve more. The RMP Certification Program also has a hiring partner, Q2 HR Solutions, that help those who are in the program to get hired.
The program also benefits the school. Aside from legitimizing students as marketing professionals, the RMP Certification Program also assesses an educational institution’s current curriculum and teaching methods. Availing the program will also give your faculty free post-graduate training as well as academic and corporate linkages.
Mr. Joy C. Puno
Dr. Febwin Villaceran
Ms. Patrichia Laporca
Mr. Vladimir Miranda